Press.

"Britain’s first pay-as-you-go car insurance will be offered this year under plans to cut bills for thousands of city dwellers who rarely use their vehicles."

"These policies will be aimed at city dwellers who take public transport to work and use their car infrequently at evenings and weekends for leisure activities – those typically driving 3,000 to 5,000 miles a year."

"Affordable premiums to people who only use their cars for the occasional leisure trip or the odd grim trek to the relatives/Ikea."

"By Miles will record every journey using a telematics ‘black box’ and charge motorists per mile driven instead of an annual premium. Drivers will be told the cost of each trip through a smartphone app and billed at the end of the month."

"Pay-per-mile cover could help keep low-mileage drivers mobile and stop them paying huge premiums for a car they're not using."

"I particularly liked the guys from By Miles, who want to charge for car insurance by the number of miles you drive. I hope they get the backing they deserve."

"This style of premium is also fairer as somebody who travels 50 miles a day could, under the current system, be paying the same amount as someone who travels five miles daily. UK based start-up By Miles is launching their pay-per-mile policy which will use a black box installed into your car to track your journey."

"By Miles has created a telematics enabled mobile platform which puts the user in control while simultaneously offering them more transparent pricing and straightforward policy terms."

"If you own a car but drive it infrequently, it can be frustrating if you still pay through the nose for car insurance as though you use your vehicle on a daily basis. Being able to do all of this after simply fishing your trusty smartphone out of your pocket is amazingly convenient – and undoubtedly helps bring car insurance into the twenty-first century."